What began in 1966 as Kelman Technologies Inc. (KTI), a
geophysical data processing firm based in Canada, developed into an industry
leader in diversified data services. Axiom assisted in the company’s rebranding
initiatives, including the renaming to Katalyst, a new positioning line
(“Unleash Your Data’s Potential”), a new corporate website (www.katalystdm.com
), and a marketing
campaign that was launched at SEG 2012 in Las Vegas.
Over the previous two years, the company
acquired the respected Oil Data Transcription Service from Houston-based Iron
Mountain, then sold its seismic data processing business – including the rights
to the Kelman name – to Fugro of the Netherlands, prompting the change to
a new name for the parent company. Currently headquartered in Houston, Katalyst
is synonymous with cutting-edge, end-to-end data management solutions for the
oil and gas industry.
Labels: Axiom Creative Energy, Katalyst, Kelman Technologies, KTI, Mike Wu, Oil Data Transcription Service, SEG 2012