Gardner Denver Petroleum Pumps wanted to sum up a productive 2012 in a festive way and boldly ring in the new year. Axiom recommended developing a holiday e-card that would also serve as a momentum-builder heading into 2013. The creative team presented a range of concepts, lightly promoting Gardner Denver's proprietary Falcon Technology and its state-of-the-art fluid ends, pumps and service centers in Fort Worth and Altoona, Pennsylvania. The holiday e-card selected had humor and energy in addition to a customer appreciation message and promotion of the year's achievements. The animation took a week to complete and was sent via email blast to 4,735 clients, prospects and partners. Look for bigger and better things to come from Gardner Denver in 2013. It's better to show than tell, so click on the screen and check it out!
Labels: Animated Greeting Card, Axiom Creative Energy, Email Campaign, Falcon Technology, Gardner Denver, Holidays, Petroleum Pumps